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Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity
Brand Identity

ART DIRECTION — LOGO SUITE — COLOR PALETTE — TYPOG

ART DIRECTION — LOGO SUITE — COLOR PALETTE — TYPOG

Skrewball Whiskey

Visual Identity

Novitium

Logo Suite

Emerald Grown

Logomark

Setting yourself apart in today’s day and age takes a dual-faceted approach.

From visual to verbal identity, creating a memorable brand is necessary to stand apart from the crowd. They work together to create a cohesive, distinguished persona. Once defined, they inform all brand interactions, from your website to packaging, to foster a unified, lasting impression. This leads to favorable perceptions from your target audience, encouraging meaningful engagement with your brand and its ethos.

01—02 // BRAND LOOK AND FEEL

A robust visual identity is essential for building an enduring presence in the market. It’s capable of differentiating your product or service in a crowded marketplace and leaving a lasting imprint on consumers’ minds.

We’ll work together to build a visual identity that authentically represents your brand essence and resonates with your target audience. This cohesive visual identity not only enhances brand recognition but also fosters trust and loyalty among consumers, ultimately driving your brand’s success and growth in the market.

The BAD Investment Co.

Logo lockup

Tractor

Program Book

Contra Costa

Logo lockup

Synrje

Brand Book

Fox Point Farms

Hand drawn identity

Lucky F*ck

Brand Book

Hurley Auctions

Logo suite

SF Cultivators

Logo lockup

Art Direction

We combine strategy, art, & design to represent and capture the overall theme for companies looking to stand out and make an impact in a particular business sector.

Logo Suite

Your unique graphical emblem comprised of a logomark & logotype that is used to visually separate your company.

Color Palette

We develop a unique set of colors used consistently across all visual elements. Colors should reflect the brand’s personality and resonate with its audience.

Typography

We work together to select the style and arrangement of text used in communication materials. This is key for conveying brand personality and readability.

Creative Territories

We voyage into the conceptual, carving a creative space where your brand’s belief vividly comes alive through a series of touch points & branded elements.

Brand Guide

This is a powerful presentation that strategically guides your organization. It provides tactical, visual, and verbal standards for your company.

02—02 // BRAND VOICE AND VALUES

What you say speaks volumes about who you are and what you stand behind. To create a strong, powerful, and lasting brand, you need exceptional and relatable messaging that utilizes the power of storytelling.

Unlike traditional communication, storytelling doesn’t push influence on us, instead they pull us into becoming influenced. Brand messaging – the voice of your brand – is one of the most powerful tools in your marketing arsenal. If done correctly, it makes your product or service unique and memorable. It engraves your brand into the consumers’ memory. It is what gets the consumer to ultimately remember you, then choose you over your competitor – over and over again.

Skrewball

Tagline, Living Lines

San Diego Aviators

Tagline

Core Values, Mission, Vision, Tagline

Packaging Copy

Emerald Grown

Tagline, Core Values

Second Chance Beer Co.

Core Values, Mission, Vision, Tagline

Brand, product, and service naming

It’s the main identification of who you are and a key pillar to how people remember you.

Tagline & Living Lines

The short phrases that make you memorable and stand out on all your brand touch points.

Product & Service Messaging

A set of unique value propositions used to differentiate your products and services from competitors.

Brand Voice

The personality, tone, and rhetoric behind a brand, used to influence how people perceive your messaging.

Brand Ethos

Guided by the brand strategy, we craft internal communication tools used throughout your identity: Manifesto, Brand Story, Elevator Speech, and much more.

Like What We Have to Offer?

Experience all of our services in action on our detailed case studies.