The first step in our process is to conduct either an in-person or virtual meeting. We start by uncovering who you are and what makes you unique. We then dive into both short and long-term goals aligning both teams on the effective strategy we set in place. This meeting ensures that we lay a solid foundation for our brand-agency partnership and lays the groundwork for a successful project. It’s time to set your brand apart in the marketplace.

After our discovery meeting, our team internally conducts a thorough digital & competitive audit. We analyze key direct & indirect competitors, which provides us with a solid understanding of how we should position your brand competitively, visually and verbally, in your industry. The combination of insight, competitive analysis, and our experience creates what we coined “Data-Backed Creative”.

Art direction combines strategy, art, & design to represent and capture an overall idea or theme for companies looking to stand out and make an impact in a particular business sector. It is meant to evoke a set of feelings and emotions, which reel in your target market, all of which is meant to align with a set of goals, objectives, and actions.

From initial mood boards to strategic creative direction, our team ideates and then finalizes a set of guidelines for brands, websites, content, and campaigns. From colors to photos, to patterns and textures, every visual and verbal element matters, bringing a larger concept come to life. We transform ideas into concepts, then concepts into reality.